– A recent study by Shelton Group of Knoxville, Tenn.\u00a0 helps us understand that a typical ‘green’ consumer might not be that typical at-all.\u00a0\u00a0 They surveyed 1,007 people who at least occasionally buy green products.\u00a0 Many\u00a0 said they know what they should do to save the planet, but often do not take those actions.\u00a0 “Most green advertising is created as if there\u00b4s one pool of green consumers and they\u00b4re all motivated by \u00b4save the planet!\u00b4 messaging,” said Suzanne Shelton, whose firm conducted the study. “We need a revolution in this thinking. Not all green consumers are the same, they\u00b4re not all motivated by the same messages and they\u00b4re not all inclined to buy only green products.”<\/p>\n
– NASA and the Air Force Office of Scientific Research, or AFOSR, have successfully launched a small rocket using an environmentally-friendly, safe propellant comprised of aluminum powder and water ice, called ALICE.<\/p>\n
– Scientists are reporting some unsettling news about homes in the residential areas of California. The typical house there \u2014 and probably elsewhere in the country \u2014 is an alarming and probably underestimated source of water pollution, according to a new study reported at the 238th National Meeting of the American Chemical Society.<\/p>\n","protected":false},"excerpt":{"rendered":"
– A recent study by Shelton Group of Knoxville, Tenn.\u00a0 helps us understand that a typical ‘green’ consumer might not be that typical at-all.\u00a0\u00a0 They surveyed 1,007 people who at least occasionally buy green products.\u00a0 Many\u00a0 said they know what they should do to save the planet, but often do not take those actions.\u00a0 “Most […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_citadela_custom_class":"","footnotes":""},"categories":[510,501,506],"tags":[],"citadela-post-location":[],"class_list":["post-85","post","type-post","status-publish","format-standard","hentry","category-green-news","category-recycling-news","category-usa"],"_links":{"self":[{"href":"https:\/\/www.charitycar.ca\/directory-portal\/wp-json\/wp\/v2\/posts\/85","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.charitycar.ca\/directory-portal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.charitycar.ca\/directory-portal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.charitycar.ca\/directory-portal\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.charitycar.ca\/directory-portal\/wp-json\/wp\/v2\/comments?post=85"}],"version-history":[{"count":0,"href":"https:\/\/www.charitycar.ca\/directory-portal\/wp-json\/wp\/v2\/posts\/85\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.charitycar.ca\/directory-portal\/wp-json\/wp\/v2\/media?parent=85"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.charitycar.ca\/directory-portal\/wp-json\/wp\/v2\/categories?post=85"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.charitycar.ca\/directory-portal\/wp-json\/wp\/v2\/tags?post=85"},{"taxonomy":"citadela-post-location","embeddable":true,"href":"https:\/\/www.charitycar.ca\/directory-portal\/wp-json\/wp\/v2\/citadela-post-location?post=85"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}